point
This problem needs specific analysis.
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How to choose the shelf height
Writer： admin Time：2021-10-25 17:02 Browse：℃
How to choose the shelf height
High or low shelves in convenience stores and small supermarkets?
High shelves, complete goods and more pressing goods can reduce the purchase cost.
Low shelves and good vision can make people have more shopping associations and drive sales.
So how to choose?
This problem needs specific analysis.
General height of convenience store supermarket shelf:
Conventional height of double-sided shelf: 1350mm × 1500mm × 1600mm × 1800mm; 2. Conventional height of single-sided shelf: 1350mm × 1500 × 1800mm [2000mm]|
Traditional mom and pop stores, small supermarkets and convenience stores above 150 square meters generally use shelves 1600mm and 1800mm high on both sides and 1800mm and 2000mm high on one side.
Chain convenience stores, some better convenience stores in first and second tier cities, generally use shelves 1350mm and 1500mm high on both sides and 1350mm and 1500mm high on one side.
The higher the shelf, the more goods will be displayed. On the one hand, it is due to the problem of store area. If the store is too small, there is no warehouse to store goods. Higher shelves are required, and the top of the shelf is used as temporary storage.
However, research shows that when the height of the shelf exceeds 1600mm, it will cause a sense of oppression and insecurity to customers, which will affect the shopping experience.
High or low shelf use has its own advantages and disadvantages. The key lies in the situation of your store.
When to use high shelves:
Small area, no warehouse;
In the region, there are no chain convenience stores, and everyone uses high shelves
In the region, customers do not have high requirements for shopping experience (counties, cities, towns, villages in the city, etc.);
wait...
When to use low shelves:
Take the mainstream convenience store line
There are many chain convenience stores in the region
In the region, customers have high requirements for shopping experience (first tier cities, high-end residential areas, office buildings, etc.);
wait....
None of the above is certain. Business is not so rigid.
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